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  /  Cybersecurity   /  Application Security: The Call for App Threat Analytics
application security

Application Security: The Call for App Threat Analytics

Written by Sharon Rosa-Bohrer

 

As hacker attacks have become increasingly more sophisticated, application security is vital for companies to protect customer’s data and guard against financial loss, intellectual property theft and brand damage. However, traditional network and device cybersecurity approaches do not work for apps running on servers, desktops, laptops, and mobile devices in untrusted environments. In fact, A recent study estimates that 96% of all web applications contain at least one “serious vulnerability” with 84% of cyberattacks happening at the app level. 

Assessing the Cyber Threat

As application development continues to shift to the web and more data is stored on the cloud, app security is of critical concern. A recent study estimates that 96% of all web applications contain at least one “serious vulnerability” with 84% of cyberattacks happening at the app level (Forbes/SAP).

As hacker attacks have become increasingly more sophisticated, traditional network and device cybersecurity approaches do not work for apps running on servers, desktops, laptops, and mobile devices in untrusted environments.

Poor app development security practices put your data (and your customer’s data) at risk, potentially resulting in brand damage, financial loss, and intellectual property theft.

Since businesses rely on apps to handle essential business transactions to manage customer and financial data, and to serve as the face of the organization to its customers, app security should be a priority.

 

Invest in Application Security and Analytics

App attacks all start by reverse engineering of the app to gain understanding of the code. If protection and analytics is not a core part of your app, businesses will have zero visibility into what is happening to it. Therefore, to protect your business from an app attack, you must utilize a threat-alerting service like Threat Analytics by Arxan.

 

Despite this real risk of app attacks, 50% of organizations have zero budget allocated for mobile application security.

 

Threat Analytics is an integrated application security monitoring and analysis service that provides visibility to know if apps are running safely across all devices, operating in a risky environment or being attacked, in real time. As the industry’s first ‘closed-loop’ process, Threat Analytics allows business owners to know how and where applications are being breached while attacks are in progress. It identifies who is doing the attack and it rapidly deploys countermeasures before the attack is completed or becomes more widespread. With Threat Analytics, you have detection and response capabilities to deter app attacks, identify bad actors, and stay in front of threats.

 

Act Now!

To learn more about protecting your business with app security and staying ahead of emerging threats, be sure to check out Aaron Lint, VP of Research at Arxan, a Keynote Speaker at this year’s Mobile Payments Conference, August 22-24, 2018 in Chicago.  Register Now!