Mobile Innovation: Understanding the Consumer Experience
Mobile devices have changed how we interact with the world around us. From posting photos in the moment, interacting with five different apps to communicate with our friends and family, or how we shop for anything imaginable, we’re able to browse, purchase, share – you name it – with a simple touch of a button. Because of this shift, consumers now expect experiences curated to their preferences, whether that means go-to recommendations on what to buy or a payment method that suits them best.
With more than 400,000 unique food orders every day, leading food delivery marketplace Grubhub understands the importance of building a mobile product to suit the needs of its nearly 16M diners. In this session, attendees will join Grubhub Chief Product Officer Sam Hall and PayPal Head of Global Business Development Jim Ciortan as they discuss the evolution of today’s on-demand consumer, building a mobile product to fit diners’ wants (and needs), and the importance of building a robust payments strategy.
And don’t forget to attend PayPal and Grubhub’s Fireside Chat Thursday, August 23rd at 8:45 am!